Engineered for winter. Trusted for safety.
Bridgestone Blizzak tires are specifically designed for winter driving conditions, offering maximum traction on snow, ice, and slush.

Confidence in every journey, even in the rain
With Turanza's premium summer touring range, drivers can enjoy confidence and control to master every drive, in all weather — wet or dry.

Take control of the drive, feel every moment
Fuel your drive for performance with Bridgestone Potenza and rediscover the joy of the road.

Take control of every journey, on any terrain
Designed for both on- and off-road performance, Dueler tyres are built tough to handle any challenge ahead. With enhanced features, they offer reliable protection in demanding conditions.

Leading the way in fuel efficiency and wet grip performance
Ecopia focuses on maximizing fuel efficiency without sacrificing performance. Its ultra-low rolling resistance helps improve fuel economy while ensuring a smooth and comfortable ride.

Master the road with premium SUV performance
Alenza is exclusively engineered for SUVs to maximize the handling performance potential on both wet and dry roads during city driving with confidence and comfort.